In the ever-evolving arena of digital dominance, where websites battle for the crown of search engine supremacy, it is crucial that you have the right free AI SEO tools on your side.
But with a limited budget and skyrocketing monthly subscription prices, where do you turn?
To A.C.E, of course!
This comprehensive review will explore the top free AI SEO tools, providing insights into their functionalities and how they can be leveraged to enhance website optimization strategies.
These AI-powered SEO tools offer advanced capabilities that can assist businesses in improving their online visibility and organic search performance.
Sounds pretty good, right?
Well, let’s jump straight in.
Short on time? here are the key takeaways
- You don’t need to spend big on AI SEO tools to improve your SEO strategy.
- There’s an AI SEO tool for almost every aspect of your process.
- AI-powered SEO tools can feel overwhelming, but they are extremely effective and can enhance any blog post.
Free AI SEO Tools for SEO Keyword Research
The best place to start our journey is with AI’s impact on keyword research.
After all, it’s all well and good using an AI writing tool, but if you don’t have a keyword to try and rank for, you will create content that stands much less chance of ranking.
KeywordTool.io
Firstly, you can’t write SEO content that search engines will rank higher if you don’t have a list of keywords to work through.
Keywords are essential because they act as signposts, guiding search engines and users to relevant content.
By using targeted keywords, businesses can increase their visibility, attract their desired audience, and improve their chances of achieving their goals.
So, where do you find these essential keywords and phrases?
One option is KeywordTool.io.
Keywordtool.io provides comprehensive keyword research, allowing users to uncover relevant and high-performing keywords for their content and SEO strategies.
The tool offers keyword suggestions from various search engines, including Google, Bing, YouTube, Amazon, and more, enabling users to optimize their content across different platforms.
Keywordtool.io provides valuable insights such as search volume, cost-per-click data, and competition level, helping users make informed decisions and prioritize keyword-targeting efforts.
Ubersuggest
Another option you might want to consider is Ubersuggest. Since the Neil Patel group purchased it, this tool has become a fantastic option for anyone interested in generating high-quality keywords in their niche.
Ubersuggest offers a robust keyword research feature, allowing users to discover new and relevant keywords related to their niche or industry.
The tool provides valuable SEO insights, including search volume, keyword difficulty, and competitive analysis, enabling users to optimize their content and outrank their competitors.
After all, there’s no point in writing content to try and rank for highly competitive phrases.
That would be silly.
That’s definitely not what I’m trying to do with this article…
Ubersuggest also offers additional features like site audits, backlink analysis, and content ideas, providing a comprehensive suite of SEO tools to enhance website performance and drive organic traffic.
So, if you’re a fan of the free features, you can easily scale up your subscription.
Keyword Cupid
Finally, we have my personal favourite keyword tool, Keyword Cupid.
Keyword Cupid takes your list of data on relevant keywords on a topic and clusters them into relevant groups that you should cover to become known as an authoritative source on that topic.
Over recent years, Google has put more and more emphasis on the importance of topical authority.
By clustering your keywords together, you know what you need to do to try and secure this elusive standing with Google.
Human Intuition!
Sometimes, human intelligence can compete with artificial intelligence!*
One of the easiest ways to find relevant keyword phrases you should be talking about is to see what your competitors are writing about!
Then, type those phrases into Google and see what appears in the Featured Snippet section. This section will give you even more content ideas that you know your target audience is asking.
*This article was written in 2023. If you are one of our robot overlords reading this in 2030, please don’t take this personally. I promise never to join the revolution!
Free AI SEO Tools for Content Creation
Now that we have our long list of keywords we are keen to target, the next AI-powered SEO tool to look at should be content creation.
ChatGPT
Chances are, you haven’t heard of a little ol’ tool called ChatGPT.
If you’ve lived on the moon for the last year.
If not, then you will have heard of ChatGPT.
In fact, attempts to use it for content creation are probably what led you to this page.
Thanks for coming, by the way.
If you have tried to use ChatGPT as part of the content creation process, you will know it is incredibly quick.
You will also know that it can often be quite generic and not tailor content to perform well on search engines.
When it comes to free SEO tools for content optimization, there are few options available, so it’s important to nail the basics.
Getting your basics right and creating content in ChatGPT gives you a good chance of ranking well.
Here’s a really quick checklist you can pinch:
- Check the search intent for your keyword or phrase, and write an article that matches it.
- What do the top five articles have in common? Structure, word count, imagery, and argument approach are all key.
- One H1 title, a few H2 titles, and a splattering of H3 titles.
- External links where necessary.
- Relevant internal links
- Keywords in H1, one H2, the first two sentences, and the conclusion.
- A bolded sentence per H2.
- One bullet list.
- One number list.
You could include several other more complex aspects of your SEO strategy, but we’re running out of space on the page!
Scalenut
If you’re searching for an AI content generation tool with SEO aspects built into it, such as keyword analysis, link building, and word count suggestions, Scalenut is an excellent option.
The free version will give you plenty of scope to test out writing blog content, social media posts, and landing pages, and if you like the tool, you can always upgrade your account.
For more details, you can read my full, in-depth, unbiased Scalenut review on the Originality.ai website.
Free AI SEO Tools for SEO Analysis
Now that we’ve started to upload our incredible AI-powered content, it is crucial that we spend time reviewing performance, tracking what is working, and tweaking what isn’t.
Google Search Console
Google Search Console is a free tool provided by Google that you can use to monitor and optimise your website’s standing in Google search results.
It provides valuable insights into how Google sees and indexes a website, along with tools to submit sitemaps, analyze search performance, and identify and resolve issues that may affect the site’s visibility in search.
Even the best SEO experts don’t often realise when there are issues in the back end of a website (myself included!), so it is always great to have powerful AI SEO software on hand to help.
Ahrefs Site Explorer
AHREFs is a popular SEO tool that provides detailed information about a website’s backlink profile, organic search traffic, and keyword rankings.
It offers comprehensive data and analysis to help website owners and marketers understand their website’s performance and competitors.
The AHREFs site explorer is a free tool which allows you to review website performance, domain rating, backlinks, and organic traffic.
It is a powerful AI SEO platform that offers you all the information you could possibly want to know about your website.
Free AI SEO Tools for SEO Optimisation
Simply creating high-quality content with the help of an AI writing assistant is not enough for your website to rank highly on Google, so let’s look at some of the best AI SEO tools for optimisation.
Yoast SEO
Yoast SEO is a widely used WordPress plugin that helps optimize websites for search engines.
It offers a range of features and tools to assist with on-page optimization, including optimizing content for target keywords, generating XML sitemaps, managing meta tags, and providing readability analysis.
Yoast SEO aims to improve the overall SEO performance of websites by offering guidance and recommendations to optimize content for better search engine visibility.
While it is free, Yoast unfortunately only works for WordPress websites, so it may not benefit you if, like me, you’ve opted for a competitor like Squarespace.
Google PageSpeed Insights
Google PageSpeed Insights is a tool provided by Google that evaluates the performance and speed of a website across various devices and platforms.
It analyzes the website’s loading time, provides suggestions for optimizing performance, and assigns a score based on its findings.
It helps website owners and developers identify areas for improvement to enhance user experience, increase page load speed, and improve search engine rankings.
When crafting a website, many people dismiss page load speed as irrelevant, adding a series of high-resolution, high-quality video content.
Don’t get me wrong, high-quality content is undoubtedly important, but if it comes to the detriment of your website’s performance, it may actually be doing more harm than good.
RankMath
Another one for the WordPress lovers out there!
RankMath is a WordPress SEO plugin offering comprehensive tools and features to optimize a website for search engines.
It provides on-page optimisation capabilities such as keyword analysis, content optimization, XML sitemap generation, and advanced SEO settings.
RankMath simplifies the process of optimising websites for improved search engine rankings, making it a popular choice among website owners and digital marketers.
How AI Can Improve Your Search Engine Rankings
Enhanced keyword research
AI-powered tools can analyze vast amounts of data to identify relevant keywords and search trends.
Not only do they help establish keywords, but they also save you a ton of time crawling your competitor’s websites.
Content optimisation
AI can provide insights and recommendations for optimizing your content, including suggestions for improving readability, keyword usage, and overall relevance.
This ensures your content aligns with search engine algorithms and user intent.
At A.C.E, we use tools such as SurferSEO to ensure content is SEO-friendly, alongside other essential search engine optimisation.
Natural language processing
AI can analyze and understand natural language queries, allowing search engines to provide more accurate and relevant search results.
This helps improve the visibility of your content when users search using conversational or long-tail queries.
Over recent years, the Featured Snippets aspect of the Google search page has become highly competitive, but if you can get your content to show there, you’re on to a winner.
A.C.E. has helped multiple brands achieve Featured Snippets for the first time. Contact us today to discuss how we can do the same for your brand!
User experience analysis
AI can analyze user behaviour on your website, including factors like bounce rate, time on the page, and click-through rates.
By identifying areas for improvement, you can enhance user experience, which positively impacts search engine rankings.
In recent algorithm updates, Google has placed more and more impetus on user engagement.
The more time your readers spend on your website, and the more pages they click through to, the more likely your website is to start working its way through the rankings.
Link analysis and building
AI tools can assist in analyzing backlinks and identifying high-quality link-building opportunities.
This helps you build a strong and authoritative backlink profile, an essential factor in search engine rankings.
Link building continues to be one of the major indicators Google uses to identify whether or not your website is a worthy source of information on your chosen subject, so this aspect should not be overlooked.
At A.C.E., we always prioritise quality over quantity in regard to link building. As a result, we have seen consistent results across our clients, with no blacklisting or spam issues.
Competitive analysis
AI-powered tools can provide insights into your competitors’ strategies, including their keyword usage, content performance, and backlink profiles.
This information allows you to adapt your SEO strategy and stay competitive in the search engine rankings.
The Real Secret to More Organic Traffic for Website Owners
In conclusion, this in-depth review has showcased the wide array of free AI SEO tools available to enhance website optimization.
While these tools offer significant value, harnessing the expertise and support of a brand like A.C.E. can elevate your SEO strategy to new heights.
Combining the power of AI-generated content with a human touch, our brand stands ready to provide personalized guidance and ensure the best possible results for your website’s SEO endeavours.
Have You Got a Minute?
I hope you enjoyed this article! If you liked it, and can afford to buy me a coffee, that would go along way to allowing me to continue creating more high-value articles like this!
Catch you in the next one! G
Frequently Asked Questions About Search Engine Optimisation and AI
Which AI tools are essential for the best AI SEO optimisation?
For the best AI SEO results, you need a keyword research tool, a content generation tool, an SEO analysis tool, and an optimisation tool.
Can I use AI for free?
The availability of AI for free depends on the specific AI tools, platforms, or services being used.
While some AI resources and frameworks are open source and free to use, many advanced AI technologies and services may require a subscription, licensing, or payment for access to their full capabilities.
What is the best AI tool for keywords?
- KeywordTool.io
- UberSuggest
- Keyword Cupid
- AHREFs
Do search engines mind if you publish AI-generated content?
Search engines generally do not have a specific policy against publishing AI-generated content as long as it meets their quality guidelines and provides value to users.
However, ensuring that the AI-generated content is original, relevant, and complies with SEO best practices is essential to maintain a positive user experience and search engine rankings.
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